Television networks and broadcasters

Why TV broadcasters are using the ignifai platform?

TV broadcasters handle extensive volumes of video content, including live channels, catch-up TV, and premium VOD. This content spans a wide range of categories, from mainstream verticals like movies, series, sports, and news to niche genres like history, science and mangas.

Broadcasters distribute this content through their own OTT platforms as well as through partnerships with operators and major streaming platforms. Managing the combination of high volume, diverse content, and multiple distribution channels necessitates automated video workflows to efficiently generate metadata at scale. This includes time markers for ad breaks and opening credits, thumbnails, promos, trailers, and more.

The Ignifai platform and its applications deliver this essential automation, streamlining the entire process.

Ignifai applications are designed to :

Enhance the viewing experience on digital platforms by offering features like episodic images for series and enabling binge-watching or skip intro options for TV shows.
Automate metadata creation for distribution partners, ensuring compliance with specific UI requirements such as ad break time markers and thumbnails.

Promote TV shows on social media and digital products through engaging highlights and promos.
Boost advertising revenues by equipping the ad sales department with automation tools to create a targeted video ad inventory.